EST. 1994AMERICA'S FIRST MUSIC VIDEO DISTRIBUTOR500+ OUTLETS7,400 RETAIL LOCATIONSON AIRMTV · BET · REVOLT · CMT · MUSIC CHOICE · STINGRAYPROMOTED: CHANCE THE RAPPER · D.R.A.M. · FAT JOE · REMY MADIGITAL DELIVERY: EMPIRE · ATLANTIC · INTERSCOPE · OWSLA · ARMADA · KOBALTWE ANSWER THE PHONEEST. 1994AMERICA'S FIRST MUSIC VIDEO DISTRIBUTOR500+ OUTLETS7,400 RETAIL LOCATIONSON AIRMTV · BET · REVOLT · CMT · MUSIC CHOICE · STINGRAYPROMOTED: CHANCE THE RAPPER · D.R.A.M. · FAT JOE · REMY MADIGITAL DELIVERY: EMPIRE · ATLANTIC · INTERSCOPE · OWSLA · ARMADA · KOBALTWE ANSWER THE PHONE
RIVE · WHAT WE DO

Services

Four ways your video gets seen.

Rive Video has been getting music videos onto real screens since 1994. Distribution, promotion, single-network submissions, and publicity — four service lines, one playbook, three decades of programmer relationships behind every campaign.

CH 01OUTLETS · 500+ · BROADCAST + OTT + RETAIL

Service · Distribution

Music Video Distribution

Broadcast-ready mastering, closed captioning, and digital delivery to over 500 outlets — national TV, OTT, retail pools, and DJ/VJ networks. While most artists only upload to YouTube and social media, we actually distribute your music video to real audiences on real screens and channels where people are actively watching.

Rive Video is America's first and most experienced music video distribution company. With over 30 years of industry experience, we have promoted thousands of music videos from thousands of artists and labels. We have great working relationships with all of the major national video outlets and are even recommended personally by programmers at MTV/BET.

We place videos into Retail Music Video Networks and Locations, DJ & VJ Pools (nightclubs, casinos, cruise ships, arenas), National & Regional Broadcast (BET, MTV, REVOLT TV, TEMPO, and more), and Major OTT Platforms (Roku, Apple TV, Amazon Fire, Google TV, Pluto TV). Stop fighting algorithms. Start getting airplay where it matters.

CH 02CAMPAIGN · 4 OR 8 WEEKS · WEEKLY REPORTS

Service · Promotion

Music Video Promotion

Four-week and eight-week full promotional campaigns with weekly pitching to programmers, bi-monthly tracking reports, and direct relationships with the people who choose what airs. Most artists need the full 8 weeks to establish the video and get on as many playlists as possible — especially as an unknown artist.

Rive Music Video Promotion can get your music video aired on as many as 500-plus national and regional video programs, internet sites, music blogs, music video DJ pools, retail pools, and video-on-demand digital cable programs.

As your music video gets more and more airplay, Rive Video Promotion provides you with bi-monthly campaign progress updates detailing where and who is airing the video, with links to the exact blogs using your videos, programmer notifications, playlists available, and feedback.

Rive Music Video Promotion acts on the behalf of our artists to increase awareness of their music videos and the artists who create them. As part of our promotion and distribution services, Rive sends out social media and marketing blasts and professional press releases for our artists when they choose to work with us.

CH 03FROM $199 · MTV / BET-READY

Service · Submissions

Music Video Submissions

Single-network submissions when a full campaign isn't the right fit. Broadcast formatting, closed captioning, and delivery to the Viacom acquisitions meeting — $199 for MTV/BET, $300 for the National Shows package (MTV, BET, REVOLT TV, Music Choice).

If you cannot distribute and promote your video at this time, you should consider our simple straight submission-only services. Two public-priced tiers and custom options for everything else.

The MTV / BET Submission tier ($199) includes formatting your video for broadcast specs, closed captioning, and delivery to the Viacom acquisitions meeting.

The National Shows Package ($300) handles digital delivery of the video to each show's programming and acquisitions team at MTV, BET, REVOLT TV, and Music Choice — and gets you any notifications they send as to how they are going to use your video.

CH 04PR · BLOGS · BLASTS · SOCIAL

Service · Publicity

Music Video Publicity

Press release blasts to thousands of industry contacts, e-blasts to music bloggers and playlist curators, professional artist one-sheets, and social-media marketing to engage your channels. The publicity work that wraps a campaign and keeps a release living past launch week.

Rive's publicity service exists for one reason — visibility compounds. A music video that gets airplay AND ends up in blog posts AND ends up on playlists AND ends up in social feeds reaches dramatically more new fans than one that lives only on a single platform.

We organically increase YouTube channel views, help artists get 1,000-plus YouTube channel subscribers, get features in music blogs, secure placements on music playlists, line up interviews with podcasters and reviewers, and run social-media engagement to drive views from your existing audience back to the new release.

Packages & Pricing

Pick a lane.

Full promotional campaigns are quote-driven — every release has different goals, formats, and outlet priorities. Single-network submissions are flat-priced so artists testing the waters know exactly what it costs.

TIER 01

MTV / BET Submission

$199

Per video · one-time

Single-submission delivery to the Viacom acquisitions meeting. Broadcast formatting and closed captioning included.

  • Broadcast-spec formatting
  • Closed captioning
  • Delivery to Viacom acquisitions
Purchase this package
TIER 02

National Shows Package

$300

Per video · one-time

Custom delivery of your video to the programming and acquisitions teams at MTV, BET, REVOLT TV, and Music Choice — with notifications back if and how they plan to use the video.

  • Digital delivery to MTV, BET, REVOLT TV, Music Choice
  • Programming + acquisitions meeting submission
  • Programmer notifications back to you
Get a custom proposal
TIER 03

4-Week Promotional Campaign

Quote-driven

Custom proposal · per release

Shorter-cycle full promotion and distribution for releases where 4 weeks is the right window. Weekly tracking reports throughout. Pricing built around your release goals and outlet priorities.

  • Distribution to 500+ outlets
  • Weekly pitching to programmers
  • 4 weekly tracking reports
  • Broadcast mastering + closed captioning
  • Digital press release
Get a custom proposal
TIER 04

8-Week Promotional Campaign

Quote-driven

Custom proposal · per release

Full promotion and distribution to over 500 outlets across the full 8 weeks. Most artists need the full 8 weeks to establish the video and get on as many playlists as possible — especially as an unknown artist.

  • Distribution + promotion to 500+ outlets
  • 8 weekly tracking reports
  • Broadcast mastering + reformatting + closed captioning
  • Full production + digital press release
  • Links to blog posts, programmer comments, screenshots where available
Get a custom proposal

Full-campaign pricing is built around each release. Send us a link to your video and we'll send back a custom proposal — plus our free list of 500+ broadcast, OTT, retail, and DJ outlets.

Get Started

How submission works.

It's easy to get started submitting your video to Rive. Just follow the four steps below, or contact us directly if you have questions or need further guidance.

  1. CH 01

    Gather all media elements

    Pull together every asset before you start the form. One pass — no back-and-forth.

    • QuickTime HD video master file
    • Clean audio files in raw format
    • Two approved artist images
    • Lyrics, bio, and noteworthy hype
  2. CH 02

    Fill out the online submission form

    We collect the metadata, credits, contact info, and target tier. Video specs below.

    • Any QuickTime 1080p with stereo audio
    • Preferably 24p or 29.97 fps frame rate
  3. CH 03

    Upload all media elements

    Secure upload via our Hightail link. Closed captioning, broadcast formatting, and digital delivery handled by us.

    • Upload destination: spaces.hightail.com/uplink/RIVEVIDEO
  4. CH 04

    Process payment securely

    Secure online payment. Submission-only tiers are flat-priced ($199 MTV/BET, $300 National Shows). Full campaigns quoted on the call.

    • Read the fine print before payment
    • Custom proposals on quote-driven tiers

ON AIR · WE ANSWER THE PHONE

Ready to roll

Let's get your video seen.

Call or text with a link to your music video. We'll review it and send back a custom promotion proposal — and our free list of 500+ platforms.

Submit your video908-601-1409